❓ What is “No Mercy”?
No Mercy was an “adult” 3D video game by Zerat Games.
There was a content warning on the game itself, which described it as including very disturbing content: sexual violence, incest, non-consensual sex and blackmail.
The game supposedly promoted players with statements such as “never take no for an answer” and to “own every woman.”
⚠️ Why it inspired outrage and was removed
A significant portion of the backlash against the game described it as a “rape simulator” — not just showcasing violence, but glorifying sexual abuse and incest for fun.
There was an immediate public backlash — including petitions and pressure from advocacy organizations — leading to significant worldwide backlash.
The game was subsequently included or banned from the larger widespread platforms (including Steam and itch. io) — initially in a few territories (the U.K., Canada and Australia); then worldwide when its developer pulled it.
📌 Broader significance and consequences
The controversy resurrected a discussion surrounding how responsible game‑platforms should be about content: the types of violence and sexuality that should be allowed.
It also give the industry and it’s content a good looking over: after No Mercy many other adult games of questionable or outright pornographic content got the axe or were de-indexed from major stores.
If you would like - I can provide a timeline of the NoMercy release/ back lash / removal. Would you like me to get that started for you?
